Press Releases

January 17, 2008

Numark and Serato Enter Strategic Partnership

Collaboration to Deliver New Class of DJ Hardware and Software Interactivity

Cumberland, R.I. (Jan. 17, 2008) – Numark, the world’s leading manufacturer
of products for the DJ market, announces the formation of a strategic
partnership with Serato™, the world's leading provider of DJ software. The
agreement marks the first joint effort between Serato and Numark, and
provides new levels of performance for DJs.
Numark and Serato have combined forces in an effort to drive the integration
of high-performance software and hardware into the DJ experience.  With its
time-tested legacy of innovation, Numark has leveraged its ability to match
its highly recognized hardware expertise with Serato’s software prowess.
Together, Numark and Serato have created a powerhouse DJ software and
hardware combination.
The results of the Numark and Serato strategic partnership were seen in
person January 17-20 at Winter NAMM 2008 booth 6400 in Anaheim, CA.  Of
particular note, the new product—Numark’s NS7 Dedicated Controller for Serato ITCH —is completely unique to both companies. Officials of Numark and
Serato were quick to point out that the NS7 is a first-of-its-kind DJ
software controller. With extremely high resolution real vinyl control, the
NS7 achieves the most accurate and precise software control available.  An
integrated high quality audio interface locks to the included Serato ITCH
DJ software to deliver the best possible sound.  
Numark's new alliance with Serato will usher in a new era of DJ software and
hardware from both companies.